The new era of digital economy
The new digital economy is increasingly converging at combinations of services and products for consumer needs and demands. Modern business inherently recognises the need for integration in the name of maintaining competitive advantage, and API’s are the current mechanism of choice across the spectrum of platforms.
So companies must ensure they are integrating effectively in order to successfully cope with digital transformation, fast, before the market leaves them behind. There is a widening gap between what users want and what service providers can support and can deliver. This is the reality of the new market conditions facing businesses and service suppliers.
Question is, how does this translate for businesses trying to adapt to these new market conditions and evolving digital space? Hardwiring systems together using APIs can lead to brittle, cost intensive and hard to maintain integrations, without being able to focus on the user’s individual needs and preferences.
Users, consumers and customers just want their individual activities satisfied, in the easiest, most efficient way with the lowest cost.
We propose a user-centric ecosystem, that allows vendors and users alike, to bring together all of the services in a unique, combined individual package bypassing the API bottleneck.
In this ecosystem users and consumers drive the demand through their activities and vendors can support and help with the completion of those activities in the most effective and convenient way by actively being engaged in the end-2-end solution. This means the user’s activity drives the integrations, not the other way around.
We call this ecosystem Oi-Connect.
The business travel domain is a prime example and we will be demonstrating how the Oi-Connect ecosystem brings a variety of needed services together into a personalized end-2-end business travel solution.